CIBO // Smart App Smooth Coffee // TVC
CIBO is a South Australian household name, so we were naturally thrilled when their parent company approached us direct to produce their latest TVC. We provided end-to-end creative and production services for this, from concept to broadcast. In the end, the creative we came up with for the TVC became and anchoring brand position and is being rolled out across print and digital. The ad needed to both honour the traditional legacy of CIBO but hint at their new digital offerings. We think we got their with this playful 15″ spot.
Director/Creative Director – Stephen de Villiers
Producer – Chloe Gardner
Cinematographer – Michael Tessari
Editor – Wilson Tran
Colourist – Wilson Tran
Post-Sound – Fazz Farrel